Brands Made Meaningful
Brands Made Meaningful is a series of conversations with the team at Sussner about purposeful branding and a brand’s role in inspiring unity, identity, and powerful change for growth-minded organizations. Too many organizations and marketing leaders struggle with their branding and marketing and often focus on solving symptoms instead of the problems. This podcast is about uncovering and identifying the issues and having conversations meant to inform and inspire business leaders looking to have a brand that helps them communicate, differentiate and engage. For more on Sussner, visit sussner.com.
Episodes
![Episode 53: Assessing a Brand's Name](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP_53_300x300.jpg)
Monday Jan 29, 2024
Monday Jan 29, 2024
Derek and Tucker dive into the parameters of what makes a name and the reasons yours may not be working for youFor more information, visit us at: www.sussner.com
![Episode 52: Measuring Brand Success](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP52_Cover_ym234w_300x300.jpg)
Monday Jan 15, 2024
![Episode 51: Branding for Exclusivity](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP51_Cover_gmts62_300x300.jpg)
Monday Jan 01, 2024
![Episode 50 - What Makes A Brand Surprising](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP50_Cover_2023_12_18_dbr59q_300x300.jpg)
Monday Dec 18, 2023
![Episode 49 - Breathe Life into Tradition](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP49_Cover_3a44ta_300x300.jpg)
Monday Dec 04, 2023
![Episode 48 - The Key of Visual Differentation](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP48_Cover_seqbw9_300x300.jpg)
Monday Nov 20, 2023
![Episode 47 - Branding For Private Golf](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP47_Cover_4eicfg_300x300.jpg)
Monday Nov 06, 2023
Monday Nov 06, 2023
Derek and Tucker discuss the intricacies and common pitfalls of branding for Private Golf Clubs.For more information, visit us at: www.sussner.com
![Episode 46: Dealing with an Identity Crisis](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP46_Cover_karttn_300x300.jpg)
Monday Oct 30, 2023
Monday Oct 30, 2023
Derek and Tucker breakdown how to identify and remedy a brand's identity crisis throughout thoughtful and intention brand management.For more information, visit us at: www.sussner.com
![Episode 45: Branding Vs. Marketing](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP45_Cover_stzr86_300x300.png)
Monday Oct 23, 2023
Monday Oct 23, 2023
Derek and Tucker explain the vast difference between Branding and Marketing and how to make sure the two are complimenting each other. For more information, visit us at: www.sussner.com
![Episode 44: Build Your Brand’s Foundation](https://pbcdn1.podbean.com/imglogo/ep-logo/pbblog13995006/BMM_EP44_Cover_8nwucr_300x300.png)
Monday Oct 16, 2023
Monday Oct 16, 2023
Derek and Tucker expand on the importance of laying the right foundation for your organization. For more information, visit us at: www.sussner.com
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